The Executive Shippers' Council is an association of over 150 key exporters and importers located within 100 miles of the port who control over 250,000 TEUs a year. They are eager to support container lines that choose to call Tampa directly and avoid the considerable extra cost and inconvenience of having to truck their business to more distant and congested ports. The Central Florida market includes more than 500,000 TEUs available within a competitive truck drive from Port Tampa Bay.